A private labeled product is one that is manufactured by one company and then labeled, marketed and sold by another. Hobbs Medical produces medical products that can be private labeled for use by distributors, manufacturers, or even product marketing firms.
But, WHY might you want to buy private-labeled products?
Cost of R&D – Let’s face it, research and development of new products, especially medical products, is costly. For many companies, the product you want to sell may not be worth the cost of designing, engineering, and producing the product yourself. If there’s a product that fits into your brand, or a line of products you already manufacture or sell, purchasing private labeled products can be a great option to bypass some of the most difficult stages of development.- FDA Approval – FDA approval can be incredibly time-consuming and challenging; it’s not for the faint of heart. It may be more efficient and productive to work with a company that already has FDA approval for the product you want to sell, or knows the process very well, so you are free to focus on marketing and selling the product instead of spending time on the regulatory process.
- Meeting Customer Demands – Retaining customers is a continuing challenge these days when researching a new vendor is as easy as hopping online for a quick google search or AI query. A (useful) additional product in a bundled offering, or thrown into a larger order, can be a simple way to show some extra love to your customer. It could be a relatively inexpensive product – but if it’s one that’s useful to your customer, it will be noticed and appreciated.
Hobbs Medical private labels many of their products for customers because they know the value it can provide – items like cytology brushes, injection needles, and more. Contact Us if you’d like to learn more about this service.
